Gillian doyle is professor of media economics and director of the centre for cultural. The economics and politics of convergence and concentration in the uk and european media find, read and cite. California public policy and citizen participationchapter eight. Humphreys 1996 similarly describes the cultural homogenization and standardization of media output as a result of concentration, because all of the. Concentration of media ownership also known as media consolidation or media convergence is a process whereby progressively fewer individuals or organizations control increasing shares of the mass media. The influence of media ownership and control on media agenda. May 24, 2002 understanding media economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. Abuses of power and influence by elites need to be monitored by a free media. Concentration of media ownership wikipedia republished. Media ownership this page intentionally left blank running head recto iii media ownership the economics and politi. Valcke, p, sukosd, m, picard, r eds media pluralism. Influences of media ownership patterns on media freedom and professionalism in nigeria independence led the people to organize nationalist movements. James owers, rod carveth and alison alexander 2004, an introduction to media economics theory and practice, in alison alexander, james owers, rod carveth, c.
Contemporary research demonstrates increasing levels of consolidation, with many media industries already highly concentrated and dominated by a very small number of firms. Media products are as much culturalpolitical goods and services as they are economic goods and services. Investigates the commercial and strategic advantages of consolidation and cross media expansion. The economics and politics of convergence and concentration in the uk and european media, london. Herman and chomsky, manufacturing consent 1988 2002 benjamin compaine and douglas gomery, who owns the media.
Concentration of media ownership also known as media consolidation or media convergence refers to a process whereby progressively fewer individuals or organizations control increasing share of the mass media. The concentration of media ownership is commonly regarded as one of the crucial aspects reducing media pluralism. Understanding media economics gillian doyle snippet view 2002. European institutions and the regulation of media markets.
Some earlier work has underlined the complexity of the relationship between ownership and control doyle, 2002. The growth of these movements led directly to the birth of small newspapers. Within the media watch program, we drew attention to the threat these issues pose to media pluralism in 2002 based on. Key point doyle 2002 suggests that examination of ownership and control patterns is important for two reasons.
California public policy and citizen participationchapter. Professor gillian doyle, centre for cultural policy research, university of. Media ownership preface the issues of media ownership concentration and the formulation and implementation of an effective media legislation received considerable attention in recent years. Media economics embodies economic theoretical and practical economic questions specific to media of all types. Trends in the ownership and control of the media crucial information if we value diversity in media output and the avoidance of abuses of power doyle, 2002 ownerscontrollers of media organizations have more power than those of other sectors due to power to influence popular opinion. Contemporary research demonstrates increasing levels of consolidation, with many media industries already highly concentrated and oligopoly,dominated by a very small number of firms. In this accessible and thoroughly uptodate book, gillian doyle expertly synthesizes economic theory and contemporary cases to both explain the structure of the contemporary media industry and shed insight on the significant challenges and controversies confronting the sector. Concentration of media ownership essay example graduateway. Doyle, g 2002, media concentrations and pluralism, in media ownership. Investigates the commercial and strategic advantages of consolidation and crossmedia expansion. Whilst critical of the certainties and simplifications of economists, doyle delivers not only a lucid overview of. The influence of media ownership and control on media.
Media ownership and its impact on media independence and. Understanding media economics gillian doyle download. The digital revolution is transforming media and communications industries. Ownership and control of the media sociology revision. Doyle, g 2015 why ownership pluralism still matters in a multiplatform world. Of particular concern to media economics are the economic policies and practices of media companies and disciplines including journalism and the news industry, film production, entertainment programs, print, broadcast, mobile communications, internet, advertising and public relations. Gillian doyle is professor of media economics and director of the centre for cultural policy research ccpr at the university of glasgow where she runs the msc in media management programme. Media ownership by gillian doyle overdrive rakuten. Within any free market economy, the level of resources available for the provision of media will be constrained principally by the size and wealth of that economy, and the propensity of its inhabitants to consume media.
Even if ownership of the media is one of the main concerns when it comes to assessing media pluralism, the concept of media pluralism is broader. The international journal of research into new media technologies, 164, 431449. The economics and politics of convergence and concentration in the uk and european media london. Overall, the size and wealth of the market determine thediversity of both media output and media. The economics and politics of convergence and concentration in the uk and european media gillian doyle sage, jul 9, 2002 social science 192 pages. Einstein 2002 shows a diminished programming quality in entertainment programs on u. As far as the media economic market is concerned, the issue of. Sage publications, jul 9, 2002 social science 192 pages. Complexity exists partly because many issues other than ownership can have a bearing on content produced by a media company.
Introduction gillian doyle xiii part i the nature of media economics 1. Download it once and read it on your kindle device, pc, phones or tablets. Request pdf on jan 24, 2002, gillian doyle and others published media ownership. The economics and politics of convergence and concentration. The association for cultural economics international, vol. Furthermore, under article of this act, a transfer of concession to a third party is an o. Likewise in the uk, the may 1995 green paper on media ownership attempted to.
Gillian doyle is professor in media economics and director of the centre for. In addition to valuing the medias role in the new information economies, many governments. Media ownership patterns the ownership of the mass media namely. Gillian doyle is professor of media economics and director of the centre for cultural policy research ccpr at the. Concentration, convergence and public policy dr gillian doyle the digital revolution is transforming media and communications industries worldwide, and media companies are keen to emerge at the forefront of an increasingly transnational and competitive communications marketplace. Use features like bookmarks, note taking and highlighting while reading understanding media economics. Gillian doyle is professor of media economics and director of the centre for cultural policy. A high concentration of the media market increases the chances to reduce the plurality of political, cultural and social points of views. Pdf pluralism and concentration of media ownership. Concentration of media ownership linkedin slideshare. It may be in the form of television, radio, newspapers, magazines, books, recordings, movies, and the internet lane. The question of how to regulate ownership of media is always a site for controversy.
Media ownership universitas mercu buana yogyakarta. Introduction in todays information societies, the media are increasingly viewed as part of the service economy. Dec, 2012 itmeans that support for the media through direct paymentand levels of consumers expenditure, furthermore theavailability of advertising support gillian doyle. Understanding media economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. Given media products dual nature, it makes sense to differentiate between concentration in the media economic market and concentration in the political andor cultural market in the marketplace of ideas. Itmeans that support for the media through direct paymentand levels of consumers expenditure, furthermore theavailability of advertising support gillian doyle. The economics and politics of convergence and concentration in the uk. All points of view need to be heard if society is to be truly democratic. Therefore, before any media ownership laws were enacted, colonialism. The extent to which ownership actually translates into influence over. The economics and politics of convergence and concentration in the uk and european media paperback 17 april 2002 by dr gillian doyle author. Why ownership matters 2007 international dimensions and a provisional.
The university of glasgow is a registered scottish charity. They provide jobs and revenues, and they have strong lobbies against any policy that might reduce their profits, enhanced by integration tendencies that lead to market concentration. Understanding media economics kindle edition by doyle. Bibliography for the journalism industry jou020n212y. Media ownership and news coverage of international conflict.
The economics and politics of convergence and concentration in the uk and european media. Why ownership pluralism still matters in a multiplatform. It is widely accepted that, in the interests of democracy and of social cohesion, individuals and societies need plurality and diversity within media provision doyle, 2002. The journal of media economics was introduced in 1988, with a goal, as stated. The influence of media ownership and control on media agenda setting in nigeria international journal of humanities social sciences and education ijhsse page 38 3. Concentration of media ownership media is said to be the medium used to transmit information to a single person or to a large group of people. Within the media watch program, we drew attention to the threat these issues pose to media pluralism in 2002. Assesses the relationship between media ownership and economic performance looks at the balance of power between politicians and media owners this book offers an uptodate critical overview of the contemporary media environment, as such it will be an essential text for all those with an interest in media economics, media policy, media law. Freedman, des 2008 the politics of media policy, london.
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